Horizon Social Media Analysis


Poor countries, the main losers of climate change

By 2030, climate change could cause more than 100 million people to fall below the poverty line. The most vulnerable countries have therefore decided to come together to have more influence on negotiations.

“In a period of natural disasters, the most affected people are the least equipped”, Michèle Bachelet, the Chilean President, reminded us in September 2014. 

Recognizing that there is strength in unity, 43 countries including the Philippines, Bangladesh, the Maldives, Costa Rica and Tuvalu – particularly exposed to the consequences of climate change - have decided to join the “Climate Vulnerable Forum”, in order to make their voices heard during the COP21 negotiations. Several weeks before the climate conference, they adopted an official declaration calling for a clear objective to limit climate change to +1.5°C compared to pre-industrial levels. 


A limit that François Hollande evoked in his inaugural speech, taking everybody by surprise: “We must contain global warming below 2°C and even 1.5°C if possible”, explained the French president. 

The poorer you are, the more you help

Although a total of 98% of users on social networks declare themselves in favor of providing aid to the most vulnerable people, figures fall to 75% in United Kingdom and 78% in the United States. Among social network influencers, when international assistance is mentioned, the trend tends to slightly dip among Americans (in general 100% of influencers are in favor, compared to 94% in the United States)

A raw deal for developing countries

The Southern countries are punished twice; not only have they been excluded from the development process but they also suffer the majority of the impact of global warning. On November 30th, the president of the Marshall Islands made a passionate call for help: “Representing a nation that is located 2m below sea level, I implore your aid to make sure that my country will not be submerged by the sea level rise.”



© David Gray / Reuters / Ho New